Piazza Italian Market is pleased to announce it will again participate in the Adopt-an-Alp program. This five-year-old program was created to generate awareness and appreciation for the endangered practice of transhumance and to highlight “real” Swiss cheeses. Piazza was one of three winners of this competition in 2016 which resulted in a free trip to visit alpine dairies for one member of the Piazza team. Owner Emily Chandler selected Brandy McKinney to represent the store.
Historically, many cheeses in Switzerland and other Alpine countries were produced via transhumance. As the summer sun warms the slopes, green grass sprouts, and the cows follow. Herdsmen were just behind the hungry cows, living and making cheese in small huts. While the idea of spending a solitary summer high up on a Swiss mountain with only animals for company might sound idyllic, life away from the comforts of home is not easy. Some of the huts that provide shelter have neither running water nor electricity. Remarkably, production of Alpage (cheese made from alpine-grazed cow’s milk) has increased over the last 5 years, arguably due to the Adopt-an-Alp program.
Piazza has selected to adopt Alp Trosen this year. Brandy McKinney of Piazza Italian Market visited Alp Trosen in 2017 and was struck by the humbleness of the operation and the quality of its cheese. Jakob Knaus Sr. stays on the alp for 9 weeks, most of the time alone. During this time, he lives in a one room chalet directly above the stables. There are few modern amenities at this 500-year-old hut, only a government-required filtered water system and solar panels. Jakob is required by the Alpkäse consortium to use a wood fire and a copper kettle to warm the milk for cheesemaking. These little details result in a sum that is more than its parts. Importer Caroline Hostetter describes Alp Trosen’s cheese as very flavorful and having “a lot of the earth” in it, even when young, and the rest of us can’t wait to try it!
To celebrate the arrival of the cheeses, there will be an Alp Dinner on Saturday, November 17th at Piazza. Featured chef Rosario del Nero will be using the Swiss alpkäse to cook dishes from his native alpine valley in Italy, the Valtellina. Tickets will become available in October.
Additionally, we will be celebrating the transhumance practice by unique events created by Jenn Martella, Special Events Coordinator. She will once again involve the community by reading at the children’s hour at the Talbot County branch libraries, a cowbell art contest for artists of all ages and Swiss jeopardy at the kick off dinner. Prizes will be awarded to the winners.
Adopt-an-Alp was created by Caroline Hostetter at Quality Cheese and it is officially supported by Schweizerischer Alpwirtschaftlicher Verband (SAV), (translates to Swiss Society of Alp Economy) a Swiss government agency for protecting and marketing Alp products including the platform http://alpkase.ch. All cheeses sold through the Adopt-an-Alp program are exclusively imported by Mifroma USA and distributed by Atalanta Corp.
For more information about the art contest or to make a reservation for the Alp Dinner please call Jennifer Martella at 410-253-1100.