Eastern Shore business owners are encouraged to participate in a free, first-of-its-kind artificial intelligence online training series for local businesses this fall.
The two-part online program takes place Oct. 27–28, 2025, from 6 to 8 p.m. via Zoom and marks the first time the economic development departments of Dorchester, Caroline, Talbot, and Worcester counties, along with the Mid-Shore Regional Council, have partnered on a training initiative of this kind.
The training will give entrepreneurs and business owners practical tools to integrate AI into marketing, sales, lead generation, fundraising, operations, and proposal writing.
Cassandra Vanhooser, director of Talbot County Economic Development and Tourism, recently completed an AI certification course through Johns Hopkins University and says the timing could not be better for local businesses to embrace these new tools.
“This partnership allows us to bring high-level, practical training to entrepreneurs across the Eastern Shore, free of charge,” Vanhooser says. “It’s an unprecedented opportunity to make sure our local businesses aren’t left behind, especially as this technology becomes essential for growth and competitiveness.”
Consultant Will Holmes, who facilitates the program, emphasizes that the program’s purpose is to demystify AI and empower business owners with practical strategies they can implement immediately.
“AI is no longer a futuristic concept. It’s a present-day tool that can dramatically accelerate growth,” Holmes says. “By breaking down what can often feel like a complex or intimidating subject, we’re helping entrepreneurs gain a clear understanding of how AI can drive results for their businesses.”
The AI training series reflects a broader regional commitment to fostering innovation and economic vitality. By combining expertise and resources, the partners are delivering an accessible program that would otherwise be cost-prohibitive for many small and midsized businesses.
Eastern Shore business owners and entrepreneurs are encouraged to register for the free online training sessions. Registration is available at www.talbotworks.org.
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